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Using LinkedIn in Your Social Media Job Search

Every college student knows that once commencement is over, it’s time to spruce up your resume, put on your best suit of armor, and join the ongoing battle against job seekers vying for positions in...

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Using LinkedIn to Get Ahead

On November 7, I served as a guest speaker in the professional development lecture series at Cheyney University of Pennsylvania. As an alumna, I was very pleased to have been extended an invitation to...

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Let Purpose Guide Your Leadership Style

According to Cynthia A. Montgomery‘s article in the Harvard Business Review, a business must have a clear sense of purpose that adds value to the firm and its services. Montgomery quotes John Browne’s...

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Effective Leaders Use Creative Stories

In today’s increasingly digital environment, a good story could be considered as valuable as currency. For a public relations professional, an effective story means mentions, clicks, page views,...

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Is Social Media Training Necessary?

Small business owners questioning the validity of social media training should consider the fact that, if used correctly, social media can generate new leads, attract new customers, and increase the...

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Google Partners Presentation on February 11

Join Us for a Google Partners Event on February 11! YOakleyPR is hosting a FREE Google Partners Connect livestream event on Wednesday, February 11, 2015 at the Widener University Small Business...

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